For all artisan themes
Website Design for Craftsmen
We make it easy for you to create a website that showcases your work and sells your products. Ingenius is an agency specializing in website design for artisans.
Grow Your Customer Base with a Website for Tradespeople
Showcase your products, services, coaching, and/or training programs with a clear and impactful website. Our secret recipe for success with websites for artisanal products and services is a blend of two things: top-notch creative thinking and a genuine love of craftsmanship.
A CANON website—but above all, a high-performance one
Your website follows the rules of high-conversion UX.
A comprehensive ecosystem
Sales of services, training, connected calendar, customer portal, and online training system—take advantage of the best turnkey online tool.
No margins
Ingenius does not charge any commission on sales
A website created by experts in websites for artisans
Get the most out of your website with our unique expertise in conversion and advice on digital strategies such as search engine optimization (SEO). We help you optimize your site so it appears at the top of search results on search engines like Google. Focus on what you do best—not on marketing.
The expert in WordPress
Ingenius specializes in WordPress, the go-to tool for creating websites for small business owners.
We adhere to industry standards and have a vast library of modules already developed for our clients, which helps you save money. Have your website built by experts in tradespeople’s websites and boost your revenue for the long term! Forget about unoptimized Wix sites.
Customer Reviews
You're not alone!
Our websites for artisans are supported by a professional technical team available 7 days a week to answer your questions and assist with your website development as needed. You can schedule strategic development calls to benefit from our expertise.
Need a demo?
Book a live introductory session to see examples of websites we've already developed and to ask us any additional questions you may have
Questions about our websites?
Contact us
Why is it necessary for a craftsman to have a website?
In this age of new technologies, keeping up with the times remains the best way to stay ahead of the competition. By creating a website for your small business, you can grow and promote your business online. These days, most internet users rely on the information found on company websites, especially customer reviews. For your small business, you can develop a website to establish yourself as a professional. Plus, a small business website allows you to attract more and more visitors to your business. But how do you go about creating a professional small business website?
Build Your Own Artisan Website or Hire a Professional
If you’re comfortable with technology and setting up a website, you can create your own artisan website. There are many simple website-building tools available, such as WordPress, Webflow, Wix, and more…
These software programs are easy for beginners to learn, and you can quickly set up a website. However, you need to have as much knowledge as possible in this field if you want your website to be effective. In fact, the market has grown rapidly over the years, and competition is fierce for this type of project.
If you don’t have the skills or tools, simply contact a specialized agency. They are experts in creating showcase websites for artisans. Are you a craftsman? Having a showcase website allows you to benefit from a single page containing all the information about your business. A minimalist site, the showcase website features an automatic layout and includes only the essential information. It’s a great solution if you’re just starting out in the world of the web. You can easily manage your site and control the information you publish.
What should a craftsman's website include?
Use Your Artisan Website to Increase the Visibility of Your Business
With the number of Internet users constantly on the rise, using the Internet is a way to grow your business. Are you a small business owner looking to take your business to the next level? Consider developing a website for your business to attract potential customers and increase your revenue. Instead of spending your time and energy on cold calling or in-person sales, knowing how to use a small business website offers significant advantages. Before visiting your workshop, customers can first learn about your business by browsing the website you’ve created.
Until now, your business has been somewhat limited because customers have relied solely on your business card and brochures. With a website for artisans, you allow customers to find you on a platform that offers more detailed information. Just like a brochure, the website can be viewed at any time and, most importantly, from anywhere. If you’re a craftsman looking to sell your products, your website can serve as a showcase. Unlike store shelves, the website provides more detailed information about each product.
Attract more customers in your area
Before looking for customers in a neighboring city or another country, you must first know your own service area. The purpose of creating a tradesperson’s website is to attract new customers. For your local area, you can use your website as a way to attract more customers. It’s important to note that internet users often use location-based search to find a professional tradesperson. Customers in your service area can contact you through your website. So be sure to include your city and address on your newly created website.
The website: a solution for ongoing lead generation for your business
According to data collected from a study of tradespeople’s websites, an online presence remains a valuable option for ongoing customer acquisition. Although only one in five tradespeople has a website, this tool can significantly reduce marketing expenses. It’s important to note that a tradesperson’s website remains relevant from the moment it goes live. You can make changes by adding additional information that’s useful to your customers.
While the majority of microbusinesses and small and medium-sized enterprises (SMEs) are small businesses, many are unaware of the power of a website to maximize revenue and deliver a real return on investment. Most are not yet convinced of the importance of having a website to grow their business. Yet the Internet remains an excellent tool for sales. With a website, you’re not limited by business hours, as it’s available 24 hours a day, 7 days a week. Your customers can get information, schedule an appointment, or make a purchase directly, without having to leave their homes. This is a real benefit for both the artisan and the customers. On one hand, the artisan makes sales and increases revenue. On the other hand, the customer can make a purchase and pick it up as soon as the shop opens. One of the advantages of an artisan’s website is that it opens up the business to the world.
The Website: A Low-Cost Form of Advertising
When creating a website for a small business, it’s essential to hire a professional agency. The agency will design a site that meets your expectations. There are two types of websites: showcase sites and e-commerce sites. A showcase site is used to promote your business with information that makes it easy to get in touch. Developing this type of website is undoubtedly the most cost-effective form of advertising for attracting and retaining customers throughout the year. As for e-commerce websites, they are essential for selling products. This type of website allows you to reach beyond the local market. In situations such as the health crisis, e-commerce websites are indispensable for retaining customers.
Creating a website for your small business is a way to reinforce traditional word-of-mouth advertising. In the age of digital communication, having a website can have a significant impact on promoting your business. On your website, you can promote your products and build your brand image.
Why choose Ingenius to design your artisan website?
At Ingenius, our services are perfectly tailored to create websites that will finally bring you customers. We build high-impact websites for small business owners who sell their products and rank on Google.
They are then customized for online advertising and search engine optimization. Would you like a demo or more information about the different options?