Maximising your LTV: have you thought about activating all the levers?
Acquiring new customers is becoming increasingly expensive. Retaining your customer base must therefore become your priority. After all, you have a 60-70% chance of selling to someone who has already placed an order with you. Whereas the probability of selling to a new prospect is between 5 and 20%. To [...]
Maximizing your LTV: have you thought about activating all the levers? Read more "