Swello
Why use Swello?
Using Swello to manage one's digital strategy has several positive points that make it particularly attractive. It allows communicators to more easily manage their social accounts on Facebook, Twitter, LinkedIn and Instagram.
The platform stands out because of its ergonomics and simplicity. With a clear and intuitive interface, it offers exclusive features. These meet the needs of different categories of professionals, ranging from freelancers to start-ups, SMEs, agencies and large groups.
Swello has an available and responsive customer service. It operates from Monday to Friday, from 9 am to 6 pm. Users can reach them by phone, chat or e-mail, depending on their preference.
The application provides an excellent level of security. Hosted in France, it protects all customer information against fraudulent attempts, in compliance with the RGPD requirements. Swello offers different subscription packages for different types of users. Its prices are accessible and start at 9.90 euros per month, excluding tax.
The advantages of Swello?
The disadvantages of Swello?
Overview of Swello
Full description of the tool
Designed in 2010, Swello is a utility that simplifies the life of the social manager. It ensures the management of social media thanks to three essential functionalities: programming, monitoring and analysis.
Scheduling is a tool that helps to plan publications. This function is essential for jobs such as community management and is used for various purposes. It offers, for example, a link reducer. This reduces the length of URLs to make them easier to share. The programming also includes a library of shared texts and media as well as a team validation system.
The monitoring function allows the user to keep abreast of developments in his or her sector of activity in order to improve products and services. The analysis function, as its name suggests, provides the user with statistical data on his audience. This allows the user to observe the interactions of his community, to see what content is successful and to define actions to improve his online impact.
Our opinion
After a long trial period, we can say that Swello is an indispensable tool for online communication. Indeed, the solution offers a set of materials, which centralize all the needs related to the management of social networks. As a result, all uses are concentrated in a single point. This facilitates the processing of information and allows the communicator to save considerable time. The communication professional can devote more attention to the creation of engaging content.
In addition to improving social networking, Swello facilitates teamwork. Although the application is not free, it offers users a 7-day free trial so that they can test it before deciding. This is not enough time for beginners to fully appreciate the tool.
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